Research output per year
Research output per year
Personal profile
In Korean
강보현 교수(경상대학 경영학부)
Education
o (1997) B.B.A., Sungkyunkwan University
o (2002) M.S., Korea University
o (2005) Ph.D., Yonsei University
o (2002) M.S., Korea University
o (2005) Ph.D., Yonsei University
Professional Experience
o (2021~Present) Professor, Kyungpook National University
o (2016~2020) Associate Professor, Kyungpook National University
o (2012~2015) Assistant Professor, Kyungpook National University
o (2010~2011) Lecturer, Kyungpook National University
o (2016~2020) Associate Professor, Kyungpook National University
o (2012~2015) Assistant Professor, Kyungpook National University
o (2010~2011) Lecturer, Kyungpook National University
Research Interests
Business Ethics & Marketing
Major Research Achievements
Book Publishing: Business Ethics
Journal Papers: Journal of Business Research, Industrial Marketing Management, Journal of Small Business Management, etc.
Journal Papers: Journal of Business Research, Industrial Marketing Management, Journal of Small Business Management, etc.
url
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Research output
- 31 Article
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Korean Wave in Poland: Success and Challenge
Kang, B., 2022, In: 동서연구. 34, p. 5Research output: Contribution to journal › Article › peer-review
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디지털 마케팅 해외 연구 동향: SCOPUS DB를 중심으로
Kang, B., 2022, In: 산업융합연구. 20, p. 11Research output: Contribution to journal › Article › peer-review
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Dissolution of franchise relationships: Intention, behavior, and the role of uncertainty
Jindal, R. P., Sivadas, E. & Kang, B., Jan 2021, In: Industrial Marketing Management. 92, p. 140-153 14 p.Research output: Contribution to journal › Article › peer-review
Open Access4 Scopus citations -
기업과 소비자의 커뮤니케이션: 기업의 자선활동에 관한 윤리철학적 고찰
Bohyeon, K., 2020, In: 커뮤니케이션학연구.Research output: Contribution to journal › Article › peer-review
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커뮤니케이션은 본사와 판매점의 관계에 어떤 방식으로 영향을 미치는가?
Bohyeon, K., 2020, In: 커뮤니케이션학 연구.Research output: Contribution to journal › Article › peer-review