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Jonghwa Park

Jonghwa Park

Professor

20232023

Research activity per year

Personal profile

In Korean

박종화 교수(경상대학 경영학부)

Education

o (2014) B.A., Ulsan National Institute of Science and Technology
o (2021) Ph.D., Ulsan National Institute of Science and Technology

Professional Experience

o (2023.09~Present) Assistant Professor, Kyungpook National University, Daegu
o (2021.09~2023.08) Assistant Professor, Kongju National University, Chungnam
o (2021.03~2021.08) Postdoctoral Researcher, Pukyung National University, Busan

Research Interests

Privacy, Platform, ICT adoption in startup, Entrepreneruship in ICT, Digital media, Business education, Business analytics, Ai application

Major Research Achievements

o An investigation of relationships among privacy concerns, affective responses, and coping behaviors in location-based services
o Users’ cognitive and affective response to the risk to privacy from a smart speaker
o The role of sense of presence and irritation in the context of mobile social network sites
o The role of privacy fatigue in online privacy behavior

url

https://sites.google.com/view/jonghwa-park

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