Impact of mobile-commerce: Benefits, technological and strategic issues and implementation

Research output: Contribution to journalArticlepeer-review

12 Scopus citations

Abstract

Although e-Commerce has influenced the global business environment, many firms are continuously looking for new technology, applications and infrastructures where such innovations can bring more profits and attract more customers. One innovative environment, involving mobile computing and wireless technology is related to Mobile-Commerce (m-Commerce), which has become a new area of interest for today's firms. M-Commerce is a new concept and is an innovation of the electronic market. It is creating entirely new opportunities for mobile devices and services. Until now, m-Commerce study has used to focus on issues and challenges. Recent statistics and predictions show that m-Commerce, however, may generate more strategic advantages than disadvantages for firms. Therefore, the main purpose of this study is to provide an overview of m-Commerce, the four main issues that affect the industry and implementation of this technology and its substantial benefits.

Original languageEnglish
Pages (from-to)2523-2531
Number of pages9
JournalJournal of Applied Sciences
Volume6
Issue number12
DOIs
StatePublished - 15 Sep 2006

Keywords

  • Benefits
  • M-Commerce issues
  • Mobile-Commerce

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